NextPath Workforce Solutions is currently seeking a Vice President of Marketing to join our client’s team in St. Petersburg, FL. This is a hybrid, direct hire position.
SALARY: $180,000-$215,000 (depending on experience)
Unfortunately, at this time our client is unable to sponsor or transfer visas. Only candidates authorized to work in the US without sponsorship should apply.
REQUIREMENTS:
- 10+ years of progressive marketing experience, including at least 5 years in a senior leadership role
- Experience with CRM tools (HubSpot preferred)
- Cyber industry experience is a plus
RESPONSIBILITIES:
- Develop and execute the company’s marketing strategy and roadmap
- Define and strengthen market position, value proposition, and brand presence
- Monitor industry trends, market opportunities, and competitive activity
- Establish marketing goals, KPIs, and performance measurement frameworks
- Lead demand generation programs to increase qualified leads, pipeline, and revenue
- Partner with Sales leadership to align marketing initiatives with business development objectives
- Optimize lead generation, nurturing, and conversion strategies across channels
- Track and report on marketing performance, ROI, and revenue contribution
- Oversee brand strategy and ensure consistency across all communications
- Direct content marketing, thought leadership, PR, and social media initiatives
- Strengthen the company’s reputation and visibility within target markets
- Oversee website strategy, SEO, paid advertising, email marketing, and automation
- Utilize analytics and market intelligence to improve campaign effectiveness
- Manage marketing technology platforms, reporting tools, and vendor relationships
- Build, develop, and mentor a high-performing marketing team
- Manage departmental budgets and allocate resources effectively
- Collaborate with executive leadership and cross-functional teams to support strategic initiatives
- Foster a culture of accountability, innovation, and continuous improvement
NextPath Workforce Solutions:
NextPath is a strategic talent partner connecting skilled professionals with organizations driving innovation and growth. Our recruiting team brings more than 80 years of combined experience delivering workforce solutions that align the right talent with the right opportunities. We work with leading companies across the country, offering flexible engagement models including contract, project-based, contract-to-hire, and direct hire roles. If the position above doesn’t appear to fit, we do have a host of clients with roles that could be a match and not every position will be posted. Feel free to reach out to find a better match by emailing your resume to apply@nextpathcp.com for a recruiter to engage. We are an Equal Opportunity Employer.
View all open jobs: http://www.nextpathcp.com
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